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How to Create a Winning Landing Page [Video]

by Craig Huey | Aug 31, 2016 | Direct Response Copy Tips, Direct Response TV and Radio, New Strategies and Tactics

How do you bring in leads on your website? Don’t use your corporate website. Too much navigation, too many distractions, and too few leads will follow. What you need is a landing page! Landing pages have: Strong direct response copy Winning Testimonials Videos which...

Marketing to Parents and Grandparents: GeoSafari Captures Big Sales with This Wildly Successful Magalog!

by Craig Huey | Aug 23, 2016 | Advertising & Marketing, Integrated Marketing, Latest Direct Mail, New Strategies and Tactics

Marketing to parents and grandparents must cut through the media clutter. That’s why I created a magalog for GeoSafari. Ever since its introduction in late 1989, Educational Insights’ internationally-acclaimed GeoSafari learning system has been a continual star...

Video Ad Spending and New Breakthroughs

by Craig Huey | Aug 23, 2016 | Latest Direct Mail, New Strategies and Tactics, News_Events

U.S video advertising will triple by 2020. Also, Amazon is integrating one-click shopping on its Amazon video. This is a huge breakthrough to supercharge sales!

New JOBS Act Webinar: Learn How to Raise Up to $50 Million for Your Business [Video]

by Craig Huey | Aug 17, 2016 | Facebook/Social Media, New Strategies and Tactics

Caleb and I will be doing a new webinar next month. It will take place on Wednesday, September 7th, 2016 at 12:00pm: Learn How to Raise Up to $50 Million for Your Business — FREE Webinar Please sign up for it here. To learn more of the basics about the JOBS Act, check...

The Little-Known Secret to Successfully Launching a New Product: TheStreet.com

by Craig Huey | Aug 9, 2016 | New Strategies and Tactics, Successful Marketing Campaigns

Launching a new online product can be fun and profitable, or a heartbreaking experience. But there is a little-known secret to minimizing your risk and maximizing your gains. The secret: follow the proven direct marketing rules. I got a call from TheStreet.com wanting...

Creative Direct Marketing Group: Newsalogs [Video Briefing]

by Craig Huey | Jul 29, 2016 | Latest Direct Mail, New Strategies and Tactics

  This new advertising sales piece is so unique and counter-intuitive. But it works! In this video brief, you will learn: What a newsalog is How we prepare them for clients How newsalogs generate much higher response Watch the video here:   If you want a...
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