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4 Little-Known Ways to Combat Email Fatigue

by Craig Huey | Nov 15, 2016 | Advertising & Marketing, Facebook/Social Media, New Strategies and Tactics

How can you prevent email list fatigue to leads and customers? The key is this little-known, but powerful strategy … Condition your readers to see each of your communications as giving them value : Increasing their bottom line Making life more enjoyable...

Magalog Secrets … That No One is Using! [Video]

by Craig Huey | Nov 8, 2016 | Direct Response TV and Radio, Integrated Marketing, Latest Direct Mail, New Strategies and Tactics

Do you want to stand out from the competition? Do you want a direct mail sales piece that will drive up response and sales? Then you need to use a magalog! In this video, you will learn how a magalog will: Help you stand out from competition Grab a prospect’s...

Direct Mail: Envelope Success Secrets [Video]

by Craig Huey | Oct 26, 2016 | Advertising & Marketing, Direct Response Copy Tips, Integrated Marketing, New Strategies and Tactics

Copy in your direct mail is crucial. But so is the copy on your envelope! Don’t miss this important video. You’ll learn a new trick that will: Improve your bottom line Increase your response Grab your prospect’s attention when they look at on an envelope Force them to...

Prevention Magazine: What You Need to Know

by Craig Huey | Oct 26, 2016 | Advertising & Marketing, Banner Ads/Remarketing, New Strategies and Tactics

Now subscribers only remove—no advertising. This is becoming a trend, especially with ad blockers. If you go to the Prevention website, this is what happens. A floater asks you to sign up for 12 free reports, with a six-month subscription to follow. An invoice then...

Web Strategy: Your #1 Way to Stop Shopping Cart Abandonment

by Craig Huey | Oct 20, 2016 | Direct Response Copy Tips, New Strategies and Tactics

On average 7.5 out of 10 people abandon shopping carts. Likewise, based on our readers’ response, their results seem to fall within that range. How do you stop this hemorrhage? How do you increase your orders or leads and decrease the number of people leaving the...

The #1 Secret to Power Up Your Sales Copy

by Craig Huey | Oct 13, 2016 | Advertising & Marketing, Latest Direct Mail, New Strategies and Tactics

Famous ad man David Ogilvy didn’t write a word of copy before conducting 10 days of product research. By digging for details, he was practicing one of the greatest copywriting secrets of sales success: use specifics to sell well. There’s a lot of selling power packed...
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