by Craig Huey | Jul 10, 2017 | Advertising & Marketing, Integrated Marketing
Marketing trends can cost you big time. Or they can make you lots of money. Marketing is changing fast. And it’s changing for the better. The changes occurring for marketers on Facebook and other areas are huge. Even the changes with old media like direct mail are...
by Craig Huey | Jul 10, 2017 | Advertising & Marketing, Integrated Marketing
What do you do when your sales decline because of increased competition? That is the marketing challenge many companies face, including the Hollywood Reporter. The Hollywood Reporter is an institution. Anyone in the film and TV industry reads the Hollywood Reporter....
by Craig Huey | May 3, 2017 | Integrated Marketing
One of the most powerful and disruptive forces in marketing today is utilizing a multi-channel and integrated marketing campaign. Recently for my client, World Opportunity Investor Newsletter, we utilized this approach and got an extraordinary response. In fact, the...
by Craig Huey | Feb 23, 2017 | Direct Response Copy Tips, Facebook/Social Media, Integrated Marketing, JOBS Act
Lead generation and conversion of ultra-wealthy prospects–often classified as accredited Investors–is a significantly different process from traditional business-to-business marketing or general consumer lead generation marketing. Why? The accredited...
by Craig Huey | Jan 18, 2017 | Advertising & Marketing, Case Studies, Integrated Marketing
New product launches are never easy. They need to be done right. Having helped over 300 companies launch a new company or launch a new product, I have identified 7 keys to a successful product launch. Let me give you a 7-point checklist, based on my success with The...
by Craig Huey | Jan 17, 2017 | Advertising & Marketing, Integrated Marketing
Want to reach wealthy or skeptical, hard-to-reach prospects? Don’t want your marketing campaigns to end up in the trash? Then you need a Magalog! It looks like a magazine, it feels like a magazine, but it’s an effective marketing tool for getting higher response,...
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